Jake Batsell
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Jake Batsell reported for more than a decade at newspapers including The Dallas Morning News and The Seattle Times. As a business reporter, he covered Fortune 500 corporations including Starbucks, Nordstrom and Costco Wholesale, and traveled to Costa Rica and Nicaragua for an award-winning series examining the global coffee industry.
At SMU, his courses focus on business journalism, media entrepreneurship, digital journalism, and the shifting economics of the news industry. He oversees the , an interdisciplinary program for Journalism and/or Fashion Media students who also are enrolled in the Cox School of Business. He also chairs the for the Society for Advancing Business Editing and Writing (SABEW), the world’s largest and oldest organization of business and financial journalists.
His book, (Columbia University Press, February 2015), has been used in newsrooms and classrooms across the United States, was translated into Korean, and was a finalist for the national Tankard Book Award. He spent the 2013-14 academic year at The Texas Tribune in Austin as part of a to research best practices in the business of digital news.
Batsell’s creative work at SMU includes numerous publications in both peer-reviewed academic journals and influential periodicals within the journalism industry. He has presented his work to professional and university audiences ranging from Germany to Australia to the South by Southwest Interactive Festival. He also coordinated the Division of Journalism’s digital student media operations for eight years.
View CV
Education
M.A. in Government, University of Texas at Austin
B.A. in Journalism, Arizona State University
Recent Work
Research
Audience engagement
Digital revenue strategies
Online news startups and nonprofits
Distinctions
2020 Nominated for SMU’s Honoring Our Professors’ Excellence (HOPE) Professor of the Year Award
2018-2020 Coordinator, , Association for Education in Journalism and Mass Communication. The national prize, which carries a $1,000 award, was established by the AEJMC Presidential Task Force on Bridges to the Professions with the goal of fostering stronger ties between media professionals and educators.
2017 , City University of New York.
2016 Finalist, Tankard Book Award, Association for Education in Journalism and Mass Communication.
2013-14 , funded by the John S. and James L. Knight Foundation
2012 Scripps Howard Entrepreneurial Journalism Institute fellowship at the Walter Cronkite School of Journalism and Mass Communication, Arizona State University
2009 Knight Digital Media Center fellowship, University of California at Berkeley
2005 Award for Excellence in Economic Reporting, presented by The Institute on Political Journalism and The Fund for American Studies in Washington, D.C.
2005 Gerald Loeb Awards, finalist.
2004 Scripps Howard Foundation National Journalism Awards, finalist.
1999-2005 Pacific Northwest Society of Professional Journalists awards for comprehensive coverage, spot news and business features.
Publications
Batsell, Jake. “” In Joseph Weber & Richard S. Dunham (Eds.), The Routledge Companion to Business Journalism. New York: Routledge, 2024, pp. 197-207.
Batsell, Jake. “.” Stanford Social Innovation Review, September 2020.
Everbach, T., Batsell, J., Champlin, S., and Nisbett, G. “.” Southwestern Mass Communication Journal, Vol. 35 (1), Spring 2019, pp. 1-18.
Batsell, Jake. “.” The Poynter Institute, August 2018.
Batsell, Jake. “.” Nieman Reports, January 2018.
Batsell, Jake. “Nonprofit Model Development.” In Michelle Ferrier & Elizabeth Mays (Eds.), , Rebus Community Press, 2017.
Batsell, Jake. “.” Nieman Journalism Lab, June 2017.
Batsell, Jake. Engaged Journalism: Connecting With Digitally Empowered News Audiences. New York: Columbia University Press, 2015.
Batsell, Jake. “.” Miami: Knight Foundation, April 2015.
Kraeplin, Camille and Jake Batsell. “Web-Centric Convergence Replaces Media Partnerships.” Newspaper Research Journal, Vol. 34 (4), Fall 2013, pp. 68-82.
Batsell, Jake. “The ‘Original Platform’: How Newsrooms Build Digital Loyalty and Generate Revenue Through Face-to-Face Engagement,” #ISOJ – The Official Research Journal of the International Symposium on Online Journalism Journal, Vol. 3 (2), Spring 2013, pp. 274-289.
Batsell, Jake. “Intrigued, But Not Immersed: Millennial Students Analyze News Apps During the iPad’s First Year,” Electronic News, Vol. 6 (3), September 2012, pp. 111-130.
Batsell, Jake. “,” Columbia Journalism Review, January/February 2012, pp. 39-41.
Batsell, Jake. “” Columbia Journalism Review, July/August 2010, pp. 39-43.
Professional Experience
Staff writer and videographer, The Dallas Morning News
Staff writer, The Seattle Times
Adjunct professor of journalism, University of North Texas
Course list
| Business and Journalism | JOUR 4306 |
| Building Digital Audiences | MSA 2305 |
| Media Entrepreneurship | JOUR 3355 |
| Digital Product Innovation | JOUR 5306 |
